“Bullet votes” completely jibe with the narrative that a small but significant percentage of Trump voters are willfully low-information, so un-invested in the democratic process that they can’t be bothered to take the time even to vote a straight party ticket, and think that voting for a single strong-man will fix all their problems. The non-electoral factors behind all this are deeply troubling, and many of them are criminal, but for the actual voting there’s no need to invent a conspiracy when simple shittiness will do.