Captain Michael Burnham (Sonequa Martin-Green) and Cleveland “Book” Booker (David Ajala) come face to face with a dangerous creature that unexpectedly posses...
I don’t think it had to do with ratings. I think it was part of an overall strategy for the streamer to lean heavily into franchises to entice subscribers. The ratings were probably only so so for Discovery, but until they could get another live action trek spun up and running (SNW) they didn’t have anything else to replace it with. Picard was a limited series that ended up being stretched too thin (season 2).
I don’t think it had to do with ratings. I think it was part of an overall strategy for the streamer to lean heavily into franchises to entice subscribers. The ratings were probably only so so for Discovery, but until they could get another live action trek spun up and running (SNW) they didn’t have anything else to replace it with. Picard was a limited series that ended up being stretched too thin (season 2).